Me
Work
RESUME
Scott McAuslan
Me
Work
RESUME
GSK–LEXIVA
I have HIV
There is often a lot of stigma attached to a diagnosis of HIV. People can often feel like an outsider and dealing with current and new relationships become challenging. We wanted to remind these patients that they are still human... that they are cherished, needed, accepted and loved. 

More work

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Unbranded CRM campaign for lupus patients to connect and get support
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Branding
Logos and packaging
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Rebrand of an ad agency.
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An example of an idea that continues to live on through additional launches. This campaign gets to the heart of what patients want to know, in a real, honest way.
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Rebranding an All-American Destination
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Customizable app concept that had to satisfy many needs for sales reps
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Art direction for launch edition of magazine focused on Asian contemporary culture
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